September 28, 2023As Steve Jobs said, ‘That’s been one of my mantras–focus and simplicity. Simple can be harder than complex: you have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you......
September 28, 2023Others may have a different perception of your conference than you do! Many conference organisers undersell or oversell themselves and both can be disastrous for long-term success. Take a reality check! How do you choose the right words to secure your audience? There will be steep competition......
August 6, 2018Sculpt your conference into a ‘mini business.’ Every conference has ‘its own story.’ There’s a reason for it being created and launched. Plan your ‘mini business’ from the outset: Set your strategy, goals, and objectives. Chill and think what the purpose of your conference is. A blank canvas leads......
January 15, 2018I’m often asked, ‘Are conferences personal?’ And I answer, ‘ Yes.’ Every time you create a conference, virtual or hybrid, you are creating a mindset. You are creating an image in the mind of your attendees and guests. Every time they hear the names of......
July 19, 2017Public speaking has been regularly quoted as being a fate worse than death! It is an integral part of your public profile....
July 19, 2017I am often asked, “What should I wear to a conference?”. And I always answer, “Clothes that reflect you, your style, your personality.”...